Dermal fillers work in a similar way to Botox by plumping up tissues in the face. Generally, however, Botox focuses on frown lines and around the eyebrows, while dermal fillers are designed to smooth out smile lines and creases on the lower half of the face as well as lip enhancement. Some of the most popular brand names used today include Emervel and Restylane. These natural and synthetic collagen based fillers started to gain appreciation around the same time as Botox, yet injectables such as Restylane, introduced in 1996, did not acquire the same negative reputation. This may be because the hyaluronic acid used in Restylane and Emervel occurs naturally in skin.
These days, the use of dermal fillers is widely accepted as a safe and effective way to reduce the appearance of aging. Since dermal fillers are so often used in conjunction with Botox, these injectables may have provided the bridge needed to lessen the demand for absolute discretion once associated with Botox.
Dr Paul Silvester is accredited by the International Academy of Advanced Facial Aesthetics in the use of wrinkle corrective treatments using Botulinum Toxin Type A and also Dermal Fillers.
Joint Council for Cosmetic Practitioners to be set up
The British Association of Cosmetic Nurses (BACN) and British Academy of Cosmetic Medicine (BCAM) announced their intention to work together to found a Joint Council for Cosmetic Practitioners (JCCP).
DH and HEE say they would like to support in principle the JCCP, recognising that for it to be credible it would need to have widespread support from stakeholders including practitioners engaged in delivering non-surgical treatments.
The BACN / BCAM proposal to Government includes the setting of Standards; the keeping of a Register of qualified practitioners; a Charter Mark. These are already characteristics of Treatments you can Trust you will recognise,
At the same time as these announcements, from TYCT we said:
For some, the word ‘Botox’ is still charged with a certain stigma. Increasingly however, Botox represents a safe and reliable way to reduce those frown lines and look and feel, not just younger but also relaxed and more confident. For a number of reasons such as advances in treatment quality, recent years have seen a distinct departure from generally negative perceptions towards Botox.
Apart from Botox, a range of non-invasive facial rejuvenation techniques exist to lift your face, each loaded with changing social connotations and degrees of acceptability. For example, undergoing Botox may have been viewed ten years ago as a dangerous, vain and unnecessary indulgence that should be shrouded in secrecy. In contrast, attending a spa day, to enjoy an ‘age-defying’ facial was luxury pampering for hardworking women who deserved a day off.
So how have attitudes changed towards Botox since it’s initial surge in popularity over a decade ago? To what extent do men and women still feel the need to keep these lunchtime facelifts under wraps?
Botox in the Media
Dubbed ‘Botox’ for short, the protein and neurotoxin Botulinum toxin type A, as used in cosmetic procedures, makes up an industry worth around £18 million a year in the UK. Apart from helping to reduce the appearance of wrinkles Botox or other brands such as Azzalure and Bocouture that stem from the same neurotoxic protein, also help with treating muscle spasms, excessive perspiration and even migraines.
Some people may find it uncomfortable discussing treatment of real medical issues because it means admitting to physical imperfection, to accept that your body may no longer be in perfect condition. Similarly, discussion of Botox is sometimes seen not only as acknowledgement of the signs of ageing but also admission of self-confidence issues.
Some blame Hollywood and the media, firstly for raising expectations of beauty and youthful looking skin to impossible levels and secondly, for encouraging judgement of those who try to reverse the clock artificially. The contradictory manner in which the media demands flawless looks yet focuses wholeheartedly on ‘natural beauty’ could be partly to blame for our own feelings of inadequacy in this regard. Of course, throughout time physical beauty has been highly valued, but only with the advent of modern media (and digital enhancement) have we been exposed to what society deems ‘perfection’ in such high volumes.
While celebrities who naturally achieve a flawless complexion through a healthy diet continue to receive praise and admiration, the media no longer stigmatises those who need a little extra help through Botox or similar injectables. Why is this?
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